“I’ve got soul, I’m super bad!” – James Brown, 1970
We were rebels from the start. It’s our patriotic duty to question authority, to go against the grain, to take the road less traveled and be better for it. We invented Jeans. The T-Shirt. The Harley. Free Speech. Brando. Dean. Elvis. Kid Rock. Rebels all, American every one. Badcock Apparel is not for the weak of mind or spirit. It’s for American men and women who know who they are, what they want and where to find a good time. It’s for the wild children of this great land. The ones who question everything and compromise nothing. It’s for the outlaw inside all of us; American bad-asses and the dangerous women they fight over. It’s your right to wear what you want, say what you want, be who you want. Uniformity? Go screw yourself. For the rebel spirit that is in each of us, we offer BADCOCK APPAREL.
Quality and Authenticity
A Badcock Apparel t-shirt is something that will make people jealous. Our demanding quality standards start with a super soft American Apparel blank t-shirt – people won’t be able to keep their hands off it. We pull their tags and print in our original Badcock Apparel brand, size, and info label – because really, besides the mention here, who wants to promote a brand other than their own?
Our graphics are designed & printed by industry pros for a unique attitude and a vintage look & feel that’s reminiscent of your first great concert T, you know, the one that’s been in your drawer for 20 years that you just can’t bear to part with. Finally, each shirt is tagged on the sleeve for authenticity with our “bad” cock logo tag. Accept no substitutes – if the tag ain’t there, the shirt’s a fugazi! Last but not least, we finish off every shirt by packaging it with our “world famous Badcock ring”.
Badcock Apparel was founded in 2009 by Seth Harris & Lacey Bell who decided the world was ready for a little “R-rated” fashion. Badcock Apparel’s gear is designed & produced by people who actually wear it in real life. Seth has 20+ years of retail marketing & branding experience working with international retailers, casinos, museums, theme parks, and real estate development companies. Lacey has over 7 years of retail operations experience working from the inside of one of the world’s hottest retailers, and from the outside working with several national brands.
Go ahead, be bad, be very bad. After all, it’s your American right.